In stand-by or price call mode, our terminal is a strategic channel of communication which provides relevant information exactly where the buying decision is to be made.
The Gempsy dynamic display solution is doubly effective because it can also be used for advertising space.
Before deciding to buy, consumers want to get as much information as possible, particularly for technical or innovative products. Gempsy solutions help their decision by giving the consumer what he or she wants: an information and advice service.
The salesperson’s call terminal is a solution which is both non-intrusive and always available on request.
Being able to find a product or a family of products easily in a sales area – that responds to a real need for your consumer and it’s the best way to prevent him or her just abandoning the proposed purchase. That is how Gempsy solutions can encourage sales of your products.
Consumers are becoming better and better informed so it’s difficult to make a consumer loyal. His or her choice is determined by the loyalty offers which are the most suitable for his or her own needs. Gempsy solutions provide communication and interaction with loyalty offers which are personalised for each of your consumers.
Personalising by using Customer Identification (reading his or her loyalty card on a Gempsy terminal), that is the perfect way to create a high performance and durable loyalty strategy.
Consumers are really active nowadays and, as customers in your shops, they are getting more and more hungry for information.
Gempsy solutions meet this need by distributing the following services on our terminals: detailed product specifications, comparisons between various articles, suggestions for supplementary products, users’ opinions, etc.
A real added-value service.